01 SPECIALIST SUPPORT
Network onboarding & technical integration
Build a reliable foundation for your affiliate programme.
I help you choose and set up an affiliate platform, coordinate tracking with your technical team and check that sales and commissions are recorded correctly. This gives you and your partners confidence in the numbers.
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Platform selection and onboarding
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Tracking, tagging and test-order coordination
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Commission rules and sales validation
02 SPECIALIST SUPPORT
Strategy, planning & forecasting
Know where your programme is heading and how to get there.
Your strategy starts with your business goals, customer base and margins. I build a practical roadmap covering the partners to prioritise, what to pay them and the activity needed to grow, supported by forecasts with clear assumptions.
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Commercial goals and programme roadmaps
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Partner mix and commission planning
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Budget allocation and performance forecasting
03 SPECIALIST SUPPORT
Partner recruitment & activation
Turn the right introductions into active partnerships.
I identify publishers, creators and other partners whose audiences fit your brand, approach them with a relevant proposition and help get their promotions live. The focus is productive relationships, not simply growing a list of signed-up affiliates.
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Partner research, outreach and recruitment
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Commercial discussions and onboarding
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Content, offers and launch coordination
04 SPECIALIST SUPPORT
Day-to-day programme management
Keep your affiliate programme moving.
I handle the ongoing work that relationships and campaigns need: answering partner questions, monitoring activity, resolving issues and following up on opportunities. You have a specialist managing the detail and keeping activity aligned with the plan.
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Partner communication and relationship management
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Performance monitoring and issue resolution
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Regular programme reviews and next steps
05 SPECIALIST SUPPORT
Campaigns & optimisation
Make every campaign work harder for your business.
I plan partner activity around your products, trading calendar and brand priorities. By reviewing results and adjusting offers, placements and commissions, we can focus investment on activity with a stronger commercial case.
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Seasonal campaigns and product launches
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Partner promotions and commission incentives
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Ongoing performance and efficiency reviews
06 SPECIALIST SUPPORT
Reporting & client communication
Understand what happened, why it matters and what comes next.
Clear reporting should help you make decisions. I explain sales, costs and partner performance in plain English, highlight opportunities and bring recommendations to regular catch-ups. Where the data supports it, we look at whether activity is creating additional demand.
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Commercial performance and partner reporting
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Attribution reviews and practical recommendations
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Regular meetings and clear action points
AN EXTRA ADVANTAGE
SUPPORT BEYOND THE CLICK.
Affiliate consultancy is the core service. Where useful, we also have a specialist who can also support conversion rate optimisation (CRO): reviewing landing pages and the buying journey to help more referred visitors become customers.
Available as additional support, scoped around your needs, data and implementation resources.