OUR SERVICES
Affiliate & Partnership Marketing
Affiliate Program Setup & Launch
We design and launch affiliate programs tailored to your brand, selecting the right network or platform, setting up tracking, and establishing best practices to ensure a strong start. Our hands-on approach ensures your program is positioned for scalable, long-term success from day one.
Affiliate Recruitment & Affiliate Relationship Management
We identify, engage, and onboard high-quality partners aligned with your goals. Through proactive communication and relationship building, we keep affiliates motivated and productive, maximising their contribution to your program's performance over time.
Strategic Program Growth & Optimisation
We drive ongoing growth through data-led performance reviews, strategic insights, and continuous optimisation. From partner segmentation to promotional planning, we refine your program to ensure it delivers measurable, sustainable results.
Program Audits & Network Migrations
We conduct comprehensive audits to assess tracking, structure, and compliance. Need to switch networks or platforms? We manage end-to-end migrations, ensuring data integrity and minimal disruption throughout the process.
Commission Modelling & Incentive Planning
We craft intelligent commission structures and partner incentives that drive the right behaviours. From tiered models to performance bonuses, we align payouts with your goals to boost ROI and partner engagement.
Partner Activation & Campaign Planning
We turn passive affiliates into active performers with tailored activation strategies and compelling campaign plans. From creative briefs to promotional calendars, we coordinate effective partner marketing that delivers results.
ABOUT US
Let Shadowfax Marketing Lead Your Growth
Shadowfax Marketing is a performance marketing consultancy specialising in affiliate strategy, growth and optimisation. Founded by seasoned affiliate marketer, Adam Parker, who packs over a decade of experience leading digital campaigns for some of the UK’s biggest brands. As a business, we help other businesses unlock scalable, sustainable growth through smart affiliate partnerships.
We’re experts in building high-performing affiliate programs from the ground up, recruitment, optimisation, analysis, and expansion. Whether you're starting fresh or looking to breathe new life into an existing program, we offer hands-on consultancy that’s strategic, agile, and results-driven.
What sets us apart? A sharp focus on performance, a deep understanding of partner ecosystems and a commitment to doing things the right way, transparently, collaboratively and always with your goals front and centre.
Let’s build something great, together.
We Work With All Major Networks
BOOK YOUR FREE CONSULTATION
Let’s talk! Whether you have a question regarding our services, or if you're curious on whether Shadowfax Marekting can help your business - Book your free consultation today. The journey starts here.
1. Book Your Free Consultation
Choose a time that suits you using our quick booking form. No pressure, no hard sell, just a chat to understand your goals.
2. Get Expert Insight
We’ll review your current setup (or plans) and give honest, actionable advice on how to grow or optimise your affiliate channel.
3. Receive a Custom Plan
If we’re a good fit, we’ll outline a tailored strategy and proposal to help you move forward, whether you need a full launch or focused support.